Make a Checklist

Now that you are online and live, we should review to ensure you have everything you need for your business. Create a checklist for yourself, and place a test order or have a friend review your site. Some things to consider are: do you have enough merchandise to meet initial demand (if selling a product), have you tested your online ordering system, does your merchant account process the orders correctly, can you fill your orders in a timely manner?

Work on your customer relationship approach. You can send a follow up email or include a thank you card with each order. If you are sending out a product it is always good to add a business card and a little sales literature to encourage future purchases.

Your customer is the most important part of your business. They are what will keep your business alive. The most important step in any business is an ongoing process, keeping your customer happy and your number one priority. Do everything you can to keep current customers and think of creative and innovative ideas to attract new ones.